We’ve officially been flying across SA skies for four whole years! And 2024 was a busy one…
From an iconic Checkers Sixty60 livery to the Maybelline CGI that broke the internet, a Proudly South African fashion show on board to winning our first Skytrax award, these are just some of our favourite highlights from this past year…
PROUDLY SA FASHION SHOW
We teamed up with Proudly South African to surprise our passengers with a fashion show in the sky! Our cabin aisle turned into a catwalk, with models showing off the latest collections from iconic South African brands and designers.
ANNUAL GOLDEN TICKET HUNT
Thousands of people searched around SA and online for their share of incredible travel prizes like return flights, luxury hotel stays and so much more!
SKY HIGH WITH MAYBELLINE
To celebrate the launch of Maybelline’s new Sky High Mascara, LIFT featured in an epic CGI video that went viral across social media.
TOOK MAMA MIA! TO THE SKIES
We were thrilled to upLIFT local arts and theatre, by being the official travel partner of Showtime Management and their production of MAMMA MIA!
SKYTRAX AWARD WINNERS
In June, we proudly announced that LIFT had won a prestigious and internationally-renowned Skytrax World Airline Award for 2024: “Best Low-Cost Airline in South Africa”.
Stay in the LIFT Loop in 2025!
MELON MOBILE BILLBOARD TAKEOVER
Our cheeky billboard collab with Melon Mobile had Mzansi talking. Guess we were too busy with takeoffs to notice takeovers…
VERY IMPORTANT PEPPA PIG
LIFT proved that pigs really do fly! Everyone’s favourite Peppa Pig had the LIFT check-in counters abuzz for the second year in a row.
WON 2 WORLD LUXURY TRAVEL AWARDS
We were thrilled to have been named the Continent Winner in the Domestic Airline category and the regional Cabin Crew Winner, at the 2024 World Luxury Travel Awards.
COLLAB WITH CHECKERS SIXTY60
Our new collab livery with Checkers Sixty60 took to the skies and caused a real stir! We just love doing cool things with iconic SA brands.
BAFANA BAFANA ON BOARD
LIFT was proud to fly our national treasures, Bafana Bafana, before the Africa Cup of Nations.
STAND-UP SHOW BY ALAN COMMITTIE
Taking in-flight entertainment to a whole new level, we hosted comedian Alan Committie silent disco-style, as a surprise performance for our travellers!
12 DAYS OF CHRISTMAS GIVEAWAYS
Our annual 12 Days of Christmas giveaways saw LIFT and our amazing partners give away over 25 MILLION Rand in prizes!
