The impact of Local Supporting Local: LIFT’S win-win game plan
LIFT champions local businesses, artists, and entrepreneurs through impactful partnerships.
Reading in the clouds, as SA author launches new book on board LIFT flight
Another elevated flight experience as LIFT shows support of SA literature with Jonathan Ball Publishers with award-winning author, Jo Watson Passengers on board LIFT flight GE131 from Johannesburg to Cape Town received an exclusive first glimpse into author Jo Watson’s new book, Love at First Flight, when they were surprised with a spontaneous book launch […]
LIFT continues to demonstrate support for local SA artists with Silent Disco at 36 000 ft featuring Zolani Mahola
On Monday 16 October, Zolani Mahola, “The One Who Sings”, joined LIFT to treat travellers to a surprise Silent Disco performance in the sky. LIFT is no stranger to supporting local South African artists, as LIFT CEO Jonathan Ayache notes, “we’re on a mission to upLIFT South Africa, especially within the artistic community; the support […]