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Press Release
Sipping some of SA’s best wines at 36 000ft
LIFT passengers can now enjoy Boschendal, Bellingham and Brampton wines at 36 000ft, showcasing South Africa’s finest flavours in the sky.
August 20, 2025

Press Release
KLM and LIFT Take South Africans on a Sky-High Dutch Experience
KLM and LIFT turned JNB–CPT flights into a Dutch inflight celebration with surprise bingo, stroopwafels, clog ornaments and signature amenity kits.
May 27, 2025

Press Release
Infused for take-off: LIFT crew brew High Tea, sky high, ahead of Mother’s Day
LIFT and The Oyster Box hosted a sky-high High Tea to celebrate Mother’s Day with luxury, flavour, and South African flair.
May 16, 2025

Press Release
LIFT’s Golden Ticket Hunt returns – Hunt for free flights!
After reaching over 1.5 million South Africans last year, LIFT’s now-iconic Golden Ticket Hunt returns this April!
April 9, 2025

Press Release
The impact of Local Supporting Local: LIFT’S win-win game plan
LIFT champions local businesses, artists, and entrepreneurs through impactful partnerships.
March 6, 2025

Press Release
South Africa’s Younger Generation is Leading a Travel Surge, LIFT Research Reveals
South Africa’s skies are buzzing with youthful energy, LIFT learned,
January 31, 2025